Air Canada launches new leisure airline Rouge
MIKE CASSESE/REUTERS Air Canada has announced Rouge, a new leisure carrier.
Air Canada’s new discount airline Air Canada Rouge will be launching to Venice and Edinburgh and Athens next summer with 14 flights per week.
“Its first flights will take off July 1,” said Ben Smith, chief commercial officer, at a news conference in Toronto.
Airline will fly Toronto to Athens four times a week, Montreal to Athens two times a week and Toronto to Venice three times a week.
Smith said the leisure sector is growing and it is the airline’s view that it will be economically successful.
“It’s our view this new airline allows us to better compete,” he said, referring to nonstop service.
The package market is also expecting to grow annually at 2.5 per cent.
Round-trip fares between Toronto and Venice and Edinburgh and Athens will start at $ 949 including taxes and fees.
Destinations down south — including Puenta Cana and Puerto Plata and Samana in the Dominican Republic and Kingston, Jamaica — will start at $ 269 one way including all taxes and fees.
To Costa Rican cities, fares start at $ 389 one way. To Cuba, fares start at $ 538 round trip.
The fleet starts will only have four aircraft: two Boeing 767s and two Airbus 319s.
As Air Canada takes delivery of more new 787 planes in 2014, more planes will move over to the discount carriers.
“It’s not every day that you get to announce a new leisure airline,” said Michael Friisdahl, head of Air Canada’s new Leisure Group.
thestar.com – Business