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Automobile Dealership Social Media Initiative


Toronto News, (PR) July 21, 2012

Social media marketing company Maximize Social Media LLC announced its new automobile dealership initiative, with a focus on providing car dealers with social media solutions that provide leads for car sales and service. Maximizes program focuses on full Facebook business page design and integration along with Facebook pay per click advertising management. Additionally, Maximize will provide full local business listing optimization integrating social media since Google Places is now becoming Google Plus Local.

Maximize Social Media is a leading provider of social media management services for clients in over 40 different verticals. With offices in Florida and Los Angeles, Maximize provides social media consulting and Facebook advertising management for clients in English speaking countries such as the US, Canada, and Australia. The company also features social media management outsourcing for busy social media mangers looking for additional assistance on a white label basis.

Mike McLaughlin, President of Maximize, said that automobile dealerships need to recognize that social media is now critical to results for search engine optimization. Weve seen time and time again that those automobile dealers that are embracing social media naturally have stronger placement in the search engines. We attribute this to the fact the social is in fact very natural, and as the search engines seek to remove unnatural elements to search a greater emphasis will be placed on content that is shared with strong social signals.????

McLaughlin said that car dealerships would benefit by embracing social media, especially since local listings are now driven by Google Plus Local, Googles replacement for Google Places that integrates social commentary as well as Zagats for company reviews. Social is critical to corporate visibility. Not only is it great for reconnecting with customers and driving new business for dealers, but social media will continue to enable deeper connections with customers who can in fact turn into raving fans, said McLaughlin.

McLaughlin encouraged automobile dealer executives to contact Maximize Social Media for a no obligation social media strategy session. For dealerships still wondering whether General Motors cancellation of Facebook advertising was a smart business move, the social media consulting firm suggested that the dealers review Maximizes critique of GMs poor execution.